123 Power System Leader Rob Hunter’s Blog

This blog is going to be the first of several devoted to the postcard advertising campaign that I just ran using the 123 Power System.

If you haven’t read or watched any of my previous reviews of the 123 Power System marketing techniques, then be aware that what we are talking about is an offline marketing course that teaches you a 3-step system for going from 0 to a full-time income selling a product or products offline.

That’s right, the 123 Power System has nothing to do with internet marketing, mailing lists, websites, etc–though many of us can and do market online as well, since we’ve been doing it for so long with other programs.

But really, marketing the 123 Power System is almost an afterthought, an old habit. It can be done 100% offline.

Although I certainly had the money to skip right to Step 3 of the 1-2-3 Power System, I decided to start from the beginning, as if I was a n00b with a shoe-string budget. My first fax broadcast brought in $1200, and my second about $1000. I took half of my profits and put it into step 3, a postcard campaign to 2000 targeted prospects.

Well, this was my first venture into postcard advertising, how did I do?

The mailing went out on Friday, May 29th, and on Monday the cards began to arrive at their destinations. Within 2 days, I already had SIXTY-TWO people respond to my offer! WOWEE!

That is even better than I did with the fax broadcasting…it’s plain to see why direct mail is so powerful, and considered the Holy Grail of offline advertising.

I am just astounded at how quickly and how powerfully this postcard ad is pulling for me, and though I’m experienced and accomplished in the internet marketing world, I’m a rank newbie as far as postcard advertising goes!

Here’s an image of the actual postcard that I sent:

My team has set up a turnkey postcard system wherein you have the mailing list, printing house, postcard design and mailing service all brought together under one site, so all you have to do is select quantity and click OK.

It doesn’t get much simpler than that!

I intend to do a video update on Step 3 of the 123 Power System in the near future, but for now, I will sign off and get back to fulfilling those responses!

Rob Hunter